Today the list of Inspiring 40 was announced. Marcel's Green Soap is the highest newcomer, in sixth place. The research into the most inspiring organizations was conducted for the 13th time on behalf of consultancy Synergie. The research among more than 5,100 Dutch people shows that organizations with a social mission inspire the most.
Marcel's Green Soap scores particularly well on the areas of sustainability, environmental friendliness and having a clear vision. In addition, the original and creative approach of the brand is praised.
Marcel Belt, founder and namesake of Marcel's Green Soap: “It is a huge honor to come from nothing to number 6 among the 40 most inspiring companies in the Netherlands and to be able to make an impact every day with sustainable soap. There's no business like soap business!”
About The Inspiring 40
Organisations and brands that do well in the Inspiring 40 often show a steep growth curve in the years that follow. In previous years, the research picked up organisations such as Triodos Bank, Tesla and Tony's Chocolonely before they made their market breakthrough. The results of the Inspiring 40 can be found at www.inspirerende40.nl.
Annual Magazine 2022
In addition to a beautiful spot in the 'Inspiring 40', we also got a nice spot in the new Synergie annual magazine. Founder Marcel Belt was interviewed about our mission and vision. View the full Synergie annual magazine here .
